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"I had an OK idea. Jules made it better.

Then he shot it and made it better again.

Now I can pretend it was all my idea in the first place."

"Julian is a life force of his own - he has used his skill in not only managing to persuade the top creatives to stand on the other side of the camera for once but also to come out with some extraordinary ideas which he has photographed brilliantly."

"Julian Hanford is the Annie Leibovitz of Advertising."

"The best thing about working with Julian is he's not just a brilliant photographer but he's also a great ideas person."